On Sept. 12, Apple excited audiences with the reveal of the new Apple Watch Series 3, 4K Apple TV, iPhone 8, iPhone 8 Plus, as well as the long-awaited iPhone X. It’s no surprise that Apple brings around the best of the best, setting the industry standard in every way when it comes to smartphones, and the iPhone X is no exception to this. In fact, this phone will be the first of Apple’s iPhones to use a full-screen OLED display.
Previously, Apple used an LCD display, but with their goal of an all-display smartphone, engineers switched to OLED materials. This switch will have a significant impact on the LED backlight business, because while the market of mobile LED backlight is shrinking, it will be eventually be replaced by OLED. By 2017 end, the percentage of OLED display adoption will increase from 22% to 27%.
Now with Apple’s intro of 3D sensing technology with the iPhone X, other companies will make the switch as well, in order to keep up with the industry leader. Research experts expects that the market for 3D sensing solutions used for mobile devices will also significantly grow in 2017, with the estimated market value to reach $1.5 billion this year, expecting to grow to $14 billion by 2020.
|Photo courtesy of Apple|
The iPhone X sports Quad-LED True Tone flash, and its light sources are CSP LEDs. As this new type of smartphones are becoming thinner, the area for the LED light sources will be smaller. Only a few LED manufactures can downsize their product without resulting in less-bright LED, which means there will be a growth in the value of the flash LED market to $811 million in 2017.
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